Why non-water soluble CBD oil has no future

Welcome to the world of Enhanced CBD Health where science meets wellness

Every time we take CBD oil, we throw away 90-95% of the CBD inside because it is not absorbed by our body. How long will we keep on doing this until we find a better solution? Welcome to the world of Enhanced CBD Health.

Water and oil don’t mix

We all know that. So it shouldn’t be a surprise that when we orally take CBD oil it is not easily absorbed by our body as our body consists of 65-70% water.
What most people don’t realise is how bad CBD oil is being absorbed. Tests have shown that at best 15-20%, but on average only 5-10% of the CBD oil we take orally is ultimately being absorbed.

A staggering 80-95% of the CBD oil you take, your body will never use!

Why is that?

The way that our body absorbs fatty compounds, like CBD oil, is by encapsulating these compounds with a special molecule. This molecule has on one side a fat-loving end (lipophilic) and on the other side it has a water-loving end (hydrophilic).

The molecules build a sphere around the CBD oil molecule. The fat-loving side attaches itself to the fatty compound thereby pointing the water-loving end to the outside. This will allow the sphere (with the CBD oil inside) to become solubiliszed in water and pass the mucous membrane to enter the bloodstream. This process is called micellization.

To build these micelles the body needs time and energy and while the body is working to encapsulate and absorb the CBD oil and other fatty components, the CBD oil is being destroyed by our stomach acid and by enzymes in our liver. On average the body only absorbs 5-10% of the CBD oil ingested.

MyCell EnhancedTM

The patented technology we use at Enhanced CBD Health mimics the creation of these spheres, called micelles, but then in a laboratory.

This means that CBD products created with this MyCell EnhancedTM technology are ready to be absorbed by the body almost instantly. The CBD inside these MyCells can easily pass the mucous membrane, which consists of 90-95% water, enter the bloodstream and be delivered at the right place in your body.

The results?

  • Increased absorption from on average 5-10% to almost 100%
  • The effects are felt stronger and faster.
  • Not just saving money

These days the most common way to consume CBD is orally. A large number of CBD oil based products have been and are being launched every day and sold online, in specialty stores but also more and more in mainstream retail shops.

These CBD oils are dissolved in a carrier edible vegetable oil. Lately questions are being asked about the efficacy of taking CBD this way because of the low absorption rate of CBD oil.

Oral bioavailability

Oral bioavailability of any substance such as CBD is a measure of the rate and extent to which it is reaching the systemic circulation. It is a key parameter that affects its efficacy and adverse effects.

By definition, when a medication is administered intravenously, its bioavailability is 100%. Studies of oral bioavailability have received considerable attention as being one of the principal pharmacokinetic properties of drugs and significant progress has been made in understanding various components of this complex puzzle, including solubility, partition coefficients, absorption, metabolism, and excretion.

Poor oral bioavailability is one of the leading causes of failures in clinical trials and hindering the estimation of what dose will be needed to support the treatment of a condition. This is because compounds with a low bioavailability, such as CBD oil, would have a highly variable exposure between individuals. If a compound has an average bioavailability of 5% or less (as studies show CBD does) it would easily vary in the range of 0.5–10%, a 20-fold difference,which is not acceptable if we want to be able to use CBD in a correct therapeutic manner.

Current developments with CBD set new high requirements to oral CBD formulations and products. In addition oral consumption is not only the most promising alternative to smoking for consumers who are interested in cannabis medicinal properties, but it is also the preferred way to consume medicines and nutritional supplements by most of the world population. Increasing CBD oral bioavailability is one of the most important developments in this field.

The MyCell EnhancedTM technology solves this problem. By reducing the waste and reaching an almost 100% efficiency, MyCell EnhancedTM saves the users money by obtaining the same
results, faster and with a much lower dosage.

But it is not only about saving money

CBD products made with the MyCell EnhancedTM technology also finally make it possible to accurately dose the amount of CBD necessary to support a treatment. With nearly 100% bioavailability now users can know exactly what is being absorbed by their body.

MyCell EnhancedTM more than just water soluble

Although our MyCell EnhancedTM technology makes CBD-oil water soluble, that is just a small part of its benefits.

The most important difference compared to other CBD products that call themselves water soluble is that the patented MyCell EnhancedTM technology we use is 100% natural and mimics our body’s own micelle system to absorb oil and fatty components.

A study has shown that an orally taken active compound, like CBD, encapsulated with the MyCell EnhancedTM technology already showed after 30 minutes a bioavailability of more than 90%.

Most other products, who call themselves water soluble, use a form of liposomal system. Compared to liposomes the micelles from the MyCell EnhancedTM technology have a much higher stability with regards to temperature, pH and mechanical stress.

Beside this, the molecules used for encapsulation in these liposomal systems mostly are synthetic or synthetically modified compounds (like polysorbates), which are derived from the petrochemical industry and have carcinogenic concerns.

The molecule the MyCell EnhancedTM technology uses is 100% natural and non-allergenic.

Entering the bloodstream, just the beginning

Having the active compound, like CBD oil, encapsulated with the MyCell EnhancedTM technology so it can easily pass the mucous membrane and be absorbed in the bloodstream is just the beginning, but to work the active compound has to be delivered into the cell.

The micelles created with the MyCell EnhancedTM technology act in such a way that they connect with the target cells and only release the active component in the cell.

When we deliver a 10 ml, 5% solution there really is 500 mg of CBD inside and because of our patented 100% natural micellization system, these 500 mg will become almost 100% available to your body.